Andy
👤 PersonAppearances Over Time
Podcast Appearances
But it's now there.
I'm afraid to close it because I'm not sure I can relaunch it.
It's Google Learn About.
And it's sitting there waiting for me to chat with it about anything that I want explanation on.
Now, I'm going to tie this to something very important.
I've historically used Perplexity for that purpose.
Anytime I have a question about anything, I just go to the Perplexity tab or the Perplexity app on my desktop and I ask the question and Perplexity really is satisfying in providing a response on that.
Well, this is news just today that Perplexity's global app downloads dropped 80% in the last six weeks.
And there's a graph here of their global app downloads.
And what this says is that the growth that was dramatic over the last period, like starting back in July, all of that growth was from paid ad marketing.
And then when they shut off that paid ad marketing, the level of downloads dropped precipitously back down.
It's still above the level prior to the paid marketing level.
So there's some carry on from that.
But it shows that Perplexity's growth was expensive growth.
It wasn't organic growth.
And that's disappointing to me because I find perplexity to be very deserving of growth, but it's just not there.
And so that's interesting new information about the decline in perplexities growth.
But, you know, user adoption is an important, you know, users and an active and vocal user base like Perplexity has had does confer some momentum to that brand, whether or not it actually has distinctive feature function benefits over the others.