Anindya Datta

presidential election.

And we generated a bunch of revenue out of that.

Our 2016 revenues were also $4 million, a little over $4 million.

But $750,000 was from data, and about $3.25 was from media.

Correct.

But imagine from a pure, if you just look at revenue, there's a huge drop in revenue that we had simply because we were selling data.

Yes, and also that second half of 2016, we didn't generate any, if you look at two halves, right?

So we generated a lot of revenues in the first half of 2016, but in the second half of 2016, our revenues dropped.

So we are projecting 5.1 on data.

Okay.

So it's a very significant increase in data revenues.

That is only, so I would be lying to you because we have a couple of clients like Dell from which, but like media is like 10 grand a month.

It's minimal and the 5.1 I told you is all data.

We'll probably generate an additional maybe a half million dollars worth of media.

No, no, the presidential election.

All right, I cannot give you details because we are under, but I'll tell you that we were a very key data arm for one of the major parties.

I'm not going to get you to tell me which party am I. No, but I'll tell you some of the interesting stuff we did.

For instance, we created segments on evangelical Christians.

Wow.

Very hard to do.