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Anu Atluru

๐Ÿ‘ค Speaker
336 total appearances

Appearances Over Time

Podcast Appearances

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

No, for yourself, but I don't love it. Like to, to actually ask a user to do this.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

Okay.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

Okay.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

Okay.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

I just, I think this, like, I think the subscription fatigue thing is real, like, and I think that it's primarily about monthly subscriptions. I think that, like, I think I made some tweet about this or whatever, like, I usually like say one sentence things about things that I'm like thinking a lot more about.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

I just, I think this, like, I think the subscription fatigue thing is real, like, and I think that it's primarily about monthly subscriptions. I think that, like, I think I made some tweet about this or whatever, like, I usually like say one sentence things about things that I'm like thinking a lot more about.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

I just, I think this, like, I think the subscription fatigue thing is real, like, and I think that it's primarily about monthly subscriptions. I think that, like, I think I made some tweet about this or whatever, like, I usually like say one sentence things about things that I'm like thinking a lot more about.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

And then later we'll probably write something longer about or do something with, but I said something like monthly subscriptions are like situationships basically. And like a lot of users that are signing up for monthly subscriptions are just like, okay, I want to try this thing. I don't really know if I want to commit to it.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

And then later we'll probably write something longer about or do something with, but I said something like monthly subscriptions are like situationships basically. And like a lot of users that are signing up for monthly subscriptions are just like, okay, I want to try this thing. I don't really know if I want to commit to it.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

And then later we'll probably write something longer about or do something with, but I said something like monthly subscriptions are like situationships basically. And like a lot of users that are signing up for monthly subscriptions are just like, okay, I want to try this thing. I don't really know if I want to commit to it.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

Like either they're trying to kind of do a free trial and cancel it right away. Or they're like, don't end up doing that. And later they're like, shh, oh man, I didn't mean to actually be subscribed. It's just really irritating, I think, for people, and they're kind of in a limbo state.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

Like either they're trying to kind of do a free trial and cancel it right away. Or they're like, don't end up doing that. And later they're like, shh, oh man, I didn't mean to actually be subscribed. It's just really irritating, I think, for people, and they're kind of in a limbo state.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

Like either they're trying to kind of do a free trial and cancel it right away. Or they're like, don't end up doing that. And later they're like, shh, oh man, I didn't mean to actually be subscribed. It's just really irritating, I think, for people, and they're kind of in a limbo state.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

So I do kind of feel like things are going to be pushing towards either, obviously free, people love free, but I think one-time payments, which I think you've talked about before, is a very appealing option. I think lifetime subscriptions, which basically is a one-time payment, is like another way to market that, which is very appealing. I think annual subscriptions are fine too.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

So I do kind of feel like things are going to be pushing towards either, obviously free, people love free, but I think one-time payments, which I think you've talked about before, is a very appealing option. I think lifetime subscriptions, which basically is a one-time payment, is like another way to market that, which is very appealing. I think annual subscriptions are fine too.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

So I do kind of feel like things are going to be pushing towards either, obviously free, people love free, but I think one-time payments, which I think you've talked about before, is a very appealing option. I think lifetime subscriptions, which basically is a one-time payment, is like another way to market that, which is very appealing. I think annual subscriptions are fine too.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

Like I would love to not even have a monthly option. Like if I were... like selling something on a subscription basis, I'd be like, it's annual or nothing, basically. And I think a lot of people are going to start doing that more. I think there's also this like pay what you want trend that's been happening as well.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

Like I would love to not even have a monthly option. Like if I were... like selling something on a subscription basis, I'd be like, it's annual or nothing, basically. And I think a lot of people are going to start doing that more. I think there's also this like pay what you want trend that's been happening as well.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

Like I would love to not even have a monthly option. Like if I were... like selling something on a subscription basis, I'd be like, it's annual or nothing, basically. And I think a lot of people are going to start doing that more. I think there's also this like pay what you want trend that's been happening as well.

The Startup Ideas Podcast
The blueprint to build a $340k/mo premium dating app

And I think it's like all from the root of the fact that monthly subscriptions are just like, don't feel good to users anymore. And you want to push people to either like, still be uncommitted entirely or committed entirely in some way. And then obviously, ideally you want them to feel like they got a lot more value than they actually paid.