Ben Collins

Everybody else has their favorite onion headline in their heads, so they really wanted to do it. So there are definitely some skills and stuff that I had to pick up and learn along the way. My reporting was always tech adjacent, so I knew the verbiage. But it's service level always, right? So I know enough to not be completely humiliated 85% of the time.

And thankfully, Danielle and Leela fill in those gaps really well. But at the end of the day, the thing that we know how to do that this place knows how to do is sort of drive the conversation and, you know, say the dumbest possible sentence about what's going on on a day to day basis. At the end of the day, if we can't turn that into a business, what are we doing?

And thankfully, Danielle and Leela fill in those gaps really well. But at the end of the day, the thing that we know how to do that this place knows how to do is sort of drive the conversation and, you know, say the dumbest possible sentence about what's going on on a day to day basis. At the end of the day, if we can't turn that into a business, what are we doing?

And thankfully, Danielle and Leela fill in those gaps really well. But at the end of the day, the thing that we know how to do that this place knows how to do is sort of drive the conversation and, you know, say the dumbest possible sentence about what's going on on a day to day basis. At the end of the day, if we can't turn that into a business, what are we doing?

That's a very it's a very fun life. That's what I did over the last few months. I knew that we needed a new website. Danielle knew it more than anybody else. And we did that immediately. And then the more that we heard from people, we were just really receptive and open to feedback about what people expected from The Onion, right? What do people really want?

That's a very it's a very fun life. That's what I did over the last few months. I knew that we needed a new website. Danielle knew it more than anybody else. And we did that immediately. And then the more that we heard from people, we were just really receptive and open to feedback about what people expected from The Onion, right? What do people really want?

That's a very it's a very fun life. That's what I did over the last few months. I knew that we needed a new website. Danielle knew it more than anybody else. And we did that immediately. And then the more that we heard from people, we were just really receptive and open to feedback about what people expected from The Onion, right? What do people really want?

How is this possible? I was proud to be an American or something. I was just like, oh, how is this happening? And I wanted to bring back that feeling. The staff was so excited about it. They had been living in this content farm hell for the last few years where they were literally trying to get people to click through on a slideshow to refresh programmatic advertising.

How is this possible? I was proud to be an American or something. I was just like, oh, how is this happening? And I wanted to bring back that feeling. The staff was so excited about it. They had been living in this content farm hell for the last few years where they were literally trying to get people to click through on a slideshow to refresh programmatic advertising.

How is this possible? I was proud to be an American or something. I was just like, oh, how is this happening? And I wanted to bring back that feeling. The staff was so excited about it. They had been living in this content farm hell for the last few years where they were literally trying to get people to click through on a slideshow to refresh programmatic advertising.

And you can run a business like that, but it drives you insane. And the economics of that were also deteriorating. So we were like, what is going to make the staff happy? What's going to make the people on the other end of this happy? People, you know, helping us run a business from the consumer side happy. And what do we want to do? And the paper was the obvious thing.

And you can run a business like that, but it drives you insane. And the economics of that were also deteriorating. So we were like, what is going to make the staff happy? What's going to make the people on the other end of this happy? People, you know, helping us run a business from the consumer side happy. And what do we want to do? And the paper was the obvious thing.

And you can run a business like that, but it drives you insane. And the economics of that were also deteriorating. So we were like, what is going to make the staff happy? What's going to make the people on the other end of this happy? People, you know, helping us run a business from the consumer side happy. And what do we want to do? And the paper was the obvious thing.

So then we just had to like fill in the gaps about how do we do this? How do we get a website that can sell this thing and also make it so people actually want to click on our stories?

So then we just had to like fill in the gaps about how do we do this? How do we get a website that can sell this thing and also make it so people actually want to click on our stories?

So then we just had to like fill in the gaps about how do we do this? How do we get a website that can sell this thing and also make it so people actually want to click on our stories?

What we said at the beginning is that we need to relay the foundation here, right? And the foundation is the paper. And this site on a day-to-day basis, but if we can have a paper that basically pays for the writer's room and then do all this extra weird stuff on top, then this is a really good business.

What we said at the beginning is that we need to relay the foundation here, right? And the foundation is the paper. And this site on a day-to-day basis, but if we can have a paper that basically pays for the writer's room and then do all this extra weird stuff on top, then this is a really good business.

What we said at the beginning is that we need to relay the foundation here, right? And the foundation is the paper. And this site on a day-to-day basis, but if we can have a paper that basically pays for the writer's room and then do all this extra weird stuff on top, then this is a really good business.

Like over the years, they were best when they were nimble because they had the foundation, right? They made ClickHole because the site was doing OK because of Univision and all this stuff. They made O and N because they got an influx from YouTube money. But the site was doing okay at the time. It was doing all right. So now, like, how do we lay that foundation again?