Ben Gabler

If you look at our first version, you're like, wow.

Sean Hannity hosted his website on that.

He didn't care what it looked like behind the scenes.

He just cared that he got a 99% cash hit ratio and everybody around the world was able to access his website.

And he didn't get hacked during the election.

Not political, but a nice claim to fame for Rocket.net.

And then the other one is leveraging relationships, startup programs.

We didn't pay for a server for the first year.

Had some friendships and relationships, startup credits, and kind of walking through that.

So let's start with the press release.

Starting with a press release gives you discipline.

You will figure out what you're going to build, nothing more, nothing less.

This is it.

And what it also does is it helps you

sort of find your product market fit and it will change 20 times over and over again.

But again, you have something to march towards versus just burning money, time and energy.

And you know, what is your product?

Who is it for?

What problems does it solve?

How is it different than what WP Engine is doing today?