Ben Gilbert

I mean, the whole macro thing here is very strange of the owners to let this seemingly minor thing turn into the gigantic media mess the way that they did.

But bottom line, the NFL wildly mishandled this, let it get completely out of hand.

This is the way that we know of Colin Kaepernick now.

He's sort of like an icon for this thing.

So, I mean, if what the NFL wanted to do was not amplify his protest by making him not able to play, it totally blew up in their face.

And he became a national headline for months and months and months.

Yep.

So all this to say, it was very compelling for David, you and I to spend a bunch of time talking about the NFL up through 1980 and the Roselle era.

But I mean, revenues have gone up.

Team values have gone up.

Games have gone from standard def to HD to 4K.

But the end of the hero's journey sort of happened at the end of the Roselle era.

And it won't hurt their business for a long time.

That's the interesting thing.

$12 billion a year in revenue from the TV deals alone.

They're paying, what, close to $4 billion a year from the biggest tech companies in the world.

Totally.

Me too.

I feel like I'm a slight apologist for still loving football as much as I do.

Two things.