Ben Greenfield
๐ค SpeakerAppearances Over Time
Podcast Appearances
I'm biased, but I think they're fantastic.
Yeah, I detail this heavily in Balanced Parenting, but we worked with a company called Legato Family Foundation to learn legacy building for the family.
Yeah, I detail this heavily in Boundless Parenting, but we worked with a company called Legato Family Foundation to learn legacy building for the family.
And then we also work with a foundation called Way to Wealth as our family office and family bankers.
And then we also work with a foundation called Way to Wealth as our family office and family bankers.
And so the family constitution is a living document that starts off with our family values and our family mission statement.
And so the family constitution is a living document that starts off with our family values and our family mission statement.
Think of this the same way as you would build a business branding document.
You want the business values, the business mission statement.
Think of this the same way as you would build a business branding document.
You want the business values, the business mission statement.
And then from there, as a matter of fact, the guy who runs the Legato Family Foundation, Rich Christensen, who's in my book, he started off as a business branding expert and realized that families needed to be branded with documentation and playbooks very similar to businesses.
And then from there, as a matter of fact, the guy who runs the Legato Family Foundation, Rich Christensen, who's in my book, he started off as a business branding expert and realized that families needed to be branded with documentation and playbooks very similar to businesses.
not in a cold, heartless way, but in a way that allows for traditions and legacies to be passed on and for elements of what the family holds dear to be visualized and systematized.
not in a cold, heartless way, but in a way that allows for traditions and legacies to be passed on and for elements of what the family holds dear to be visualized and systematized.
So from the values in the mission statement, which we spent several days talking about and forming as a family, as a unit,
So from the values in the mission statement, which we spent several days talking about and forming as a family, as a unit,
We then went on to create the family crest.
We then went on to create the family crest.
Each family member has our own logo.