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Benny Brooks

๐Ÿ‘ค Speaker
142 total appearances

Appearances Over Time

Podcast Appearances

Insights Unlocked
How TruStage's design team operationalized UX research

And now we're really embedding that user research practice like into our design practice.

Insights Unlocked
How TruStage's design team operationalized UX research

So, yeah.

Insights Unlocked
How TruStage's design team operationalized UX research

So we went from kind of like engaging with separate teams to understand user needs to doing most of it ourselves.

Insights Unlocked
How TruStage's design team operationalized UX research

And so now we kind of need to have this practice that supports quick pivots between mindsets where we're either learning to build or building to learn.

Insights Unlocked
How TruStage's design team operationalized UX research

Oh, sure.

Insights Unlocked
How TruStage's design team operationalized UX research

Yeah.

Insights Unlocked
How TruStage's design team operationalized UX research

From like things that support that growth.

Insights Unlocked
How TruStage's design team operationalized UX research

So I would say like from the bump, Benny, who you might downplay himself a little bit, is just our design and research ops master.

Insights Unlocked
How TruStage's design team operationalized UX research

So like a big part of like setting the foundation here is is.

Insights Unlocked
How TruStage's design team operationalized UX research

you know again we were a ux re or ux design team engaging with research teams like outside of our team right so what does that look like when that research practice is embedded in that ux practice so it's no longer just a ux backlog it's a ux and research backlog right so we use azure devops um for you know agile product development management

Insights Unlocked
How TruStage's design team operationalized UX research

And so one of the first things we did was Benny led an exercise to get some research stories in there, right?

Insights Unlocked
How TruStage's design team operationalized UX research

So in the past, a lot of our stories in Azure DevOps or ADO as we call it, would be research support stories.

Insights Unlocked
How TruStage's design team operationalized UX research

So largely characterized by ourselves creating prototypes for someone else to bring into research.

Insights Unlocked
How TruStage's design team operationalized UX research

Or we would also have research stories for doing evaluative usability tests using usertesting.com.

Insights Unlocked
How TruStage's design team operationalized UX research

So that pretty much were the two types of research stories that we had.

Insights Unlocked
How TruStage's design team operationalized UX research

So we needed to create a whole bunch of new research stories to include doing our own primary qualitative research and including a bunch of different methods.

Insights Unlocked
How TruStage's design team operationalized UX research

divergent user stories.

Insights Unlocked
How TruStage's design team operationalized UX research

We have evaluative user or research stories.

Insights Unlocked
How TruStage's design team operationalized UX research

So we've got all of these stories, which then allow us to measure.

Insights Unlocked
How TruStage's design team operationalized UX research

So when we first started with this new mandate, our goals were pretty modest.