Benny Brooks

We feel like that's a really good indicator.

Yeah.

And so I think, you know, and I'm more saying this for the audience than you, Natalie, as you remember, when we first started talking about this stuff, we were concerned that people were going to have concerns about research and how long it would take and all of that.

So we started like anchoring around this goal of like optimizing time to insights.

And that was a huge concern from the beginning.

Right.

But.

as we started to show some success, we realized we got very little pushback.

You know, like I'm lucky that like my boss and leader gives us a ton of latitude to do what we think is the right thing.

And then when we were going out, you know, to our internal partners, we weren't getting as much, you know, pushback as we thought that we would.

So then, like I had mentioned earlier, we pivoted to, you know, quality, consistency, all of that.

So

When we look back, it's just like a night and day difference from where we were like a year ago or a year plus ago, because most of our research support stories were simply trying to deliver the right prototype and, you know, for somebody else's research.

And this is really like us needing to create a plan, articulate that plan and then, you know, deliver that plan.

So I hope that answers your question.

Well, it's huge.

So the

So, you know, as Benny mentioned earlier, when we've got a lot of research experience on the team.

So we had a potluck before.

Right.