Bill Gurley

His dad told him, well, don't half-ass it.

And like he said, that was the last thing he thought his dad was going to yell at him.

And his dad kind of gave him like this push.

And that's what I want the book to do.

Like if someone has that inkling that they want to go do something that the world may not think they're capable of or think they should do, I'd love to unlock this latent human potential.

Well, I mean, you could come up with a number of things.

One of them is financial, which we've talked about.

You could be overspending.

There's a different case where you're stuck financially, like you need your living hand to mouth.

I have a profile in the book of Jen Atkin, who I don't know if you know, she is probably the most successful hairstylist of all time.

Not only achieved, touched the top rail of that, but then launched beauty products, sold that company.

But

She moved to LA with $300 in her pocket.

And that's not to say anyone can do that, but there are stories of people with near nothing starting on the very bottom rung and finding their way to be successful.

There's this classic meme of starting in the mailroom in Hollywood and David Geffen and

And Barry Diller and all these people started in the mailroom.

It's about as low a rung as you have in that business.

So I think it's possible.

But you may feel stuck financially.

You may feel that you can't get there.