Bobby Allyn

But then the question comes, is it too late?

It's gonna be really hard to put this genie back in the bottle.

I mean, it's...

Some people may not have heard of these apps because they're not like super, super recognizable, but they definitely are becoming more mainstream.

I mean, you see CNBC and CNN now incorporating, you know, prediction market odds into their news coverage.

During the Golden Globes recently, they were telling the audience to check out polymarket odds before they threw to every commercial break.

And Grammy host Trevor Noah even made a joke about it during the awards show.

I think more and more institutions are saying, we think there's something here.

We think people are into these.

And interestingly, Aisha, they're seen as a way to get people engaged in sports, entertainment, the news.

Because if you can make money on the Golden Globes, you're more likely to watch.

So-

So that's why there's all of these partnerships.

If you can make money on what happens tomorrow in the White House, you're more likely to tune in to a White House press conference, right?

So the more mainstream and the more sort of a foothold these apps get in American culture, the more difficult I think it's going to be to just flip the switch and turn them off if that's what the next administration wants to do.

But at least in Trump 2.0, I think they're going to be sticking around.

Thanks, Aisha.

This was fun.

Thanks for having me.