Brad Stulberg
speaker
1,230 appearances
3 recordings
3 series
first heard Jan 2026
last heard 31 Mar
Brad Stulberg’s voice in public audio — every appearance, attributed to the second.
Trend
recordings per month · last 12 monthsRecordings per month over the last 12 months — 3 in all, peaking in Mar 2026 with 1.
Appearances
You start a podcast.
You literally, when you start, have zero subscribers.
But you like podcasting.
It sounds like an interesting thing.
And then you get good at it.
And suddenly you get subscribers and you get media coverage and you get people talking about you.
And it's at that point that it gets harder to focus on doing the work itself, to focus on the process of the work, not the outcome, because suddenly you've got all these bright and shiny objects around you that you can chase.
And the job of groundedness is to, if you think of it on one end, you're just chasing the bright and shiny object.
On the other end, you're just focused on the work.
Groundedness tries to keep you closer to the end where you're just focused on the work.
And I think it's an especially important quality in today's world because more and more people do have to be their own publicist and they do have to be their own marketer and they do have to develop their own brand.
So if you want to go into a creative pursuit, it's not like the days of the old where you can just go into a hermitage and write a great book and it'll sell a million copies.
If you don't tell people about your book, it's not going to sell any copies.
So how do you arm yourself to go out into the world to swim in this water of dopamine and external validation and results without getting completely drowned by it?
Does that make sense?
So it's like centering yourself on doing the work more so than the external stuff.
But I think that oftentimes too, people get into this trap where they're like, oh, I don't care about results.
All I care about is the work.
It's bullshit.
Like if you're saying that you're projecting because it's normal to care about results.
Showing 661–680 of 1,230 · page 34 of 62
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