Bradley Jacobs

And I had multiple offers for bigger dollar amounts, way less at this much smaller cap, like 6 million.

And I just said no.

Yeah, that's what they want.

And there's no way I'm giving that 20%.

We have four full-time and four contractors.

They do some of the marketing stuff.

They manage our website.

I have a chief of staff who does, frankly, everything on the back end, HR and accounting.

Yeah, I find her on Upwork.

What did you search in Upwork, like EA?

We were looking for an accountant at that time.

And she's an accountant who loves just to do this other HR stuff.

But the biggest value that she adds is she does the detailed financials every month.

She looks at every single line item that we have on the revenue and cost side and breaks it down for me, builds out the P&L and identifies areas where we can potentially cut costs.

And the peace of mind that gives me as a founder is unbelievable.

That's crazy.

Never split the difference.

There's a lot.

She's not a CEO anymore, but Sarah Blakely, her story is like mind blowing to me.

And I think everyone should look into what she's done.