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Brendan King

๐Ÿ‘ค Speaker
244 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

Paul Lee, who was at Electronic Arts, so he's sort of the grandfather of software in Canada.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

And BDC, Robert Simon out of Vancouver, sorry, out of San Francisco.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

We raised $8 million.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

That's right.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

So the subscriptions run anywhere from $250 a month up to $2,500 a month just to use the platform.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

Probably about $1,000 a month.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

And then the products, we started with listings, reputation, and social media management.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

And those things, they're about $12 a month is what we charge our partners.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

And then, of course, they in turn resell them for much higher, depending on the level of service that they might add to it.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

So we have about 1,100 resellers.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

Marketing to just over 700,000 small businesses.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

And we bill about 100,000 small businesses through those partners on a monthly basis.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

No, we're actually not.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

I'm just saying.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

So we actually, we do have a huge demand for billing.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

Funny that you mentioned that.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

And that is one of the things in 2018 that we hope to be able to offer to our agencies is direct billing through white label billing through the SMB.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

No, no, no, it's not.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

It's the small businesses that our partners build through.

SaaS Interviews with CEOs, Startups, Founders
925 How to Grow ARR 48% YoY from $17m to $28m in SMB SaaS Space

So we sell, for instance, I sell reputation management to one of our, one of our resellers and,