Brian Clayton

And so while we want to get most of them in that cohort of people that are running their whole business on the platform, not all of them are in that, obviously.

Yeah, we're doing about 15%, 20% a year is what we're growing.

And if we can continue to grow... We're almost shy about saying that because it's not like 100% of your growth.

We do.

And yeah, our cap table has three line items on it, three co-founders.

And in the early days, we thought we were going to raise capital.

We tried it and it was just a big waste of time.

So we said, you know what, let's just build a business.

And I'm glad we made that decision.

The first five years really sucked.

But now we're 10, 11 years in, and we're in charge of our own destiny.

One thing I like to do personally is travel.

I travel 11 months out of the year.

And I couldn't do that if I had a board.

I couldn't do that if I had investors that I was beholden to.

So it's become kind of like a fast-growing lifestyle business.

Yeah, it was at least four years in.

It was 15, 16.

We spent a year teaching ourselves how to code and working on the product while we were building it.

So that was a year, maybe even two, just getting in the game.