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Brian Niccol

๐Ÿ‘ค Speaker
272 total appearances

Appearances Over Time

Podcast Appearances

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

But Saturday, when they've got a little bit more time to dwell, they want to hang out in a great space.

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

And so just this past month, the data I saw is 60% of our customers made at least one purchase from the counter.

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

And that doesn't include our mobile order pickup people that come into the store to pick up their coffee or their drink or their food.

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

So, you know,

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

Obviously, the entire business works because we have the right access modes, right?

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

Mobile order pickup, delivery, drive-through, and then obviously the Yink Cafe.

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

But I just believe the cafe experience and this idea of a community location, the third place, it's critical to people and it's critical to what makes Starbucks Starbucks.

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

It's who we are.

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

The thing I like to remind everybody is we actually execute those channels, right?

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

So we have a mobile order.

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

pickup business, which is one of the competitors.

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

We have the biggest drive-through business.

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

It's well over a $10 billion business.

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

It actually would be a Fortune 500 company just on its own.

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

So we know how to operate and give great experiences in all access modes.

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

What we've seen over and over again, though, is when we have all these channels with a great coffee house, we really are unmatched.

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

And so that's our point of difference.

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

And that's not to say we can't be great in these other access modes and compete effectively.

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

All right.

Bloomberg Talks
Starbucks CEO Brian Niccol Talks Earnings, Growth, Unions

And that is why it's so important that we get this green apron service model dialed in.