Brian Ouellette

So I launched Pro Athlete Direct.

I've been doing that the last 10 years and developing, working with a lot of retired athletes turned Financial Advisor, a lot of Olympians, gold medalists, all this stuff.

And then Barron's top 100 advisors are a real elite group of financial advisors.

I'm looking, the sports agents are a great center of influence, but you've still got to develop the relationship.

And not only that, there's only about 2,500 of them who actually have clients, right?

Even though there's 10, 15,000 say they're sports agents.

So what happened?

So I began to realize that your best set of influence is not these sports agents, though they're great.

It's your top 10 to 15 clients.

And your top 10 to 15 clients already have a reach of thousands of people.

What happens is financial advisor, you're not typically going after those clients like you can't.

So what Ask My Advisor does, it's a Q&A platform.

So Q&A is the best way to quickly identify what a problem is, and then the advisor can provide a solution.

So rather than deal with all this back and forth, you immediately identify what a problem is, and you can provide a solution.

So are you a marketplace?

No, so this is completely separate.

So the SaaS part of this, the app itself that we've created, it creates within less than 15 minutes a landing page, a Q&A landing page for the advisor to share with their top 10 to 25 clients, nobody else, okay?

Once they have that, they're invited to share it with people in their life that have questions.

And this is where the connection makes.

So with these financial advisors, and not just our clients or accountants, attorneys, financial advisors, realtors, this is a place to make a connection.