Menu
Sign In Search Podcasts Charts People & Topics Add Podcast API Blog Pricing

Brian Verne

๐Ÿ‘ค Speaker
142 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

So the real business opportunity is based on the changing landscape in sports.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

The brands and the marketers and the retailers are no longer just placing a value on pro athletes as being influencers.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

In fact, they absolutely crave the high school athlete segment.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

But the problem that they have is reaching young athletes at a grassroots level to get product feedback and doing it in a really, really timely fashion.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

And so our whole thesis as a business was, well, if we give young athletes a voice, give them a place to talk about things that they care about, especially products, then we'll become the means for the major brands and retailers to tap into the high school athlete segment more.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

to get product feedback and to understand consumer behavior at a grassroots level.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

Um, so we have one, you know, global major brand partner, um, at this point in time, in layman's terms, they're paying us for information.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

I prefer to keep the numbers somewhat confidential at this point, but this is ultimately going to be the basis for our business going forward.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

The fact that we're going to have the largest, stickiest, most engaged community of young athletes and brands, we'll be able to tap into that in a number of different ways.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

There's a few different things that we've been testing and working on at this point, but it's more or less a model based on us providing

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

product feedback and different, you know, types of, you know, behavior across several segments.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

And, you know, that can be a sample sizes of 400 or 500 or, or, or a thousand, um, you know, as we continue to evolve in the community, it's, you know, a bit larger.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

Uh, I would say that the, you know, the platform itself is going to become more autonomous.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

So we have about 60,000 high school athletes that are using the platform.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

It's only native iOS and it's only open to North American residents.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

The intent is to build the largest community of young athletes ever.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

Gotcha, gotcha, gotcha.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

So our general monthly actives are anywhere from in the tens of thousands all the way up to we had over 25,000 monthly actives in the last quarter at one point.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

Oh, just coming in and having a session.

SaaS Interviews with CEOs, Startups, Founders
$700k Raised For App That Connects Brands to High School Athletes With Brian Verne of Phantom EP 210

Sure, sure.