Bronwyn Bruce

Yeah.

It seems that the negative experience is something that really sticks with people.

So I spoke to one young woman and she wasn't the only one who referred to a grandmother who had a late life divorce and ended up with nothing.

Which then made her, like, pay attention to her superannuation because she's like, I don't want to be in that situation.

So, yeah, they're very influential, these negative vicarious experiences.

And what else was I going to say?

Oh, yeah, okay.

Gosh, I've got so much to say.

Yeah.

So secondary influences of financial literacy.

So we talked about parents, but there's also a spouse, extended family members, friends.

But data suggests that trust plays a huge role.

And so maybe your uncle is very financially successful, but trust.

you actually don't think he's a good guy.

So maybe you're not really going to, you know, listen to anything he says.

So, yeah, it's this whole thing called source credibility where it's based on either someone's perceived to be trustworthy or has expertise in an area or they're familiar to you.

And if they have one of those, you're more willing to take on that verbal persuasion or...

that vicarious example that you've seen.

No, no, that's the way.

And then the one who has a string of bad luck, that's a negative experience.