Bruce Buffer

Yeah, you're talking about my business?

Yeah, you're talking about my business?

A big business. It's a billion-dollar business. I mean, you're talking about a company in UFC that sold for $4.2 billion, the highest price ever paid for a sports franchise in the United States. If that doesn't speak volumes, I don't know what does.

A big business. It's a billion-dollar business. I mean, you're talking about a company in UFC that sold for $4.2 billion, the highest price ever paid for a sports franchise in the United States. If that doesn't speak volumes, I don't know what does.

A big business. It's a billion-dollar business. I mean, you're talking about a company in UFC that sold for $4.2 billion, the highest price ever paid for a sports franchise in the United States. If that doesn't speak volumes, I don't know what does.

And then... You've got to look at it from the standpoint, for me personally, the octagon is my base. When I teach people about branding and business, you always have to have a base to work from. Forget about selling something 150 miles away from your base. Sell within a mile of your base. If everybody's your customer, you're a multimillionaire. You have to assume that attitude.

And then... You've got to look at it from the standpoint, for me personally, the octagon is my base. When I teach people about branding and business, you always have to have a base to work from. Forget about selling something 150 miles away from your base. Sell within a mile of your base. If everybody's your customer, you're a multimillionaire. You have to assume that attitude.

And then... You've got to look at it from the standpoint, for me personally, the octagon is my base. When I teach people about branding and business, you always have to have a base to work from. Forget about selling something 150 miles away from your base. Sell within a mile of your base. If everybody's your customer, you're a multimillionaire. You have to assume that attitude.

The octagon's my base. It's established over 25 years. All the other business ventures I have, I'm building out of the base. I did the same thing managing my brother's career. HBO Rocks and Ring was his base. We built the movies, the TV, the products, everything, which is what I'm doing too. Neither one of us ever crossing over against each other unless we work with each other.

The octagon's my base. It's established over 25 years. All the other business ventures I have, I'm building out of the base. I did the same thing managing my brother's career. HBO Rocks and Ring was his base. We built the movies, the TV, the products, everything, which is what I'm doing too. Neither one of us ever crossing over against each other unless we work with each other.

The octagon's my base. It's established over 25 years. All the other business ventures I have, I'm building out of the base. I did the same thing managing my brother's career. HBO Rocks and Ring was his base. We built the movies, the TV, the products, everything, which is what I'm doing too. Neither one of us ever crossing over against each other unless we work with each other.

But the rules of business are very simple. So when you have a King Kong gorilla like the UFC as your base, Unless you're doing something wrong or you don't know what your brand is all about, there's no reason but to move forward and keep branding and building yourself.

But the rules of business are very simple. So when you have a King Kong gorilla like the UFC as your base, Unless you're doing something wrong or you don't know what your brand is all about, there's no reason but to move forward and keep branding and building yourself.

But the rules of business are very simple. So when you have a King Kong gorilla like the UFC as your base, Unless you're doing something wrong or you don't know what your brand is all about, there's no reason but to move forward and keep branding and building yourself.

And that's one of the reasons I started the company, Millions.co, because I'm trying to teach athletes in all sports how to brand themselves. You don't have to have a million, two million followers to be the top athlete in your sport to be able to brand yourself and monetize yourself even when you're starting out. But people don't realize that.

And that's one of the reasons I started the company, Millions.co, because I'm trying to teach athletes in all sports how to brand themselves. You don't have to have a million, two million followers to be the top athlete in your sport to be able to brand yourself and monetize yourself even when you're starting out. But people don't realize that.

And that's one of the reasons I started the company, Millions.co, because I'm trying to teach athletes in all sports how to brand themselves. You don't have to have a million, two million followers to be the top athlete in your sport to be able to brand yourself and monetize yourself even when you're starting out. But people don't realize that.

This is one of the ways, even though I'll make whatever I make out of this and all that, that's all great. I'm really doing this as a pay it forward thing to help athletes. I see too many athletes losing opportunities to make money and expand their careers because they don't have proper management or they don't know what to do themselves. And that's why I started millions.co.

This is one of the ways, even though I'll make whatever I make out of this and all that, that's all great. I'm really doing this as a pay it forward thing to help athletes. I see too many athletes losing opportunities to make money and expand their careers because they don't have proper management or they don't know what to do themselves. And that's why I started millions.co.

This is one of the ways, even though I'll make whatever I make out of this and all that, that's all great. I'm really doing this as a pay it forward thing to help athletes. I see too many athletes losing opportunities to make money and expand their careers because they don't have proper management or they don't know what to do themselves. And that's why I started millions.co.