Bruce Buffer

Sorry if I segued there for a second.

Sorry if I segued there for a second.

Sorry if I segued there for a second.

Well, leverage works in different ways, you know, and what you're saying too is like, of course you have, you watch the Super Bowl, right? Now, I've had a Super Bowl commercial. I was in a Budweiser commercial, okay? Bucket list fulfilled. How many times do you watch a commercial on the Super Bowl where people have spent millions of dollars and it's over and you're like, what was that all about?

Well, leverage works in different ways, you know, and what you're saying too is like, of course you have, you watch the Super Bowl, right? Now, I've had a Super Bowl commercial. I was in a Budweiser commercial, okay? Bucket list fulfilled. How many times do you watch a commercial on the Super Bowl where people have spent millions of dollars and it's over and you're like, what was that all about?

Well, leverage works in different ways, you know, and what you're saying too is like, of course you have, you watch the Super Bowl, right? Now, I've had a Super Bowl commercial. I was in a Budweiser commercial, okay? Bucket list fulfilled. How many times do you watch a commercial on the Super Bowl where people have spent millions of dollars and it's over and you're like, what was that all about?

That's called ego advertising. I can't believe on the highest levels that this still happens. When you've got the UFC behind you, when I appear for the Las Vegas Raiders, which is the new thing I started this year, it's not about the UFC. It's about me appearing for the Raiders. But in respect to the UFC, they have to realize that I just gave them a million-dollar commercial.

That's called ego advertising. I can't believe on the highest levels that this still happens. When you've got the UFC behind you, when I appear for the Las Vegas Raiders, which is the new thing I started this year, it's not about the UFC. It's about me appearing for the Raiders. But in respect to the UFC, they have to realize that I just gave them a million-dollar commercial.

That's called ego advertising. I can't believe on the highest levels that this still happens. When you've got the UFC behind you, when I appear for the Las Vegas Raiders, which is the new thing I started this year, it's not about the UFC. It's about me appearing for the Raiders. But in respect to the UFC, they have to realize that I just gave them a million-dollar commercial.

Because I've been told I'm one of the three faces of the UFC with Dana and Joe Rogan, let's say, right? Aside from all the amazing fighters we have who come and go as champions do. But we're constants. We're consistent. So I'll laugh and giggle with Dana and say, hey, I just gave you a million-dollar commercial. Time to renegotiate. It's true. You've got to use the powers that you have.

Because I've been told I'm one of the three faces of the UFC with Dana and Joe Rogan, let's say, right? Aside from all the amazing fighters we have who come and go as champions do. But we're constants. We're consistent. So I'll laugh and giggle with Dana and say, hey, I just gave you a million-dollar commercial. Time to renegotiate. It's true. You've got to use the powers that you have.

Because I've been told I'm one of the three faces of the UFC with Dana and Joe Rogan, let's say, right? Aside from all the amazing fighters we have who come and go as champions do. But we're constants. We're consistent. So I'll laugh and giggle with Dana and say, hey, I just gave you a million-dollar commercial. Time to renegotiate. It's true. You've got to use the powers that you have.

Don't be cocky. Just be real and go for it.

Don't be cocky. Just be real and go for it.

Don't be cocky. Just be real and go for it.

I've had people throw buckets of money at me. But you're loyal. Loyal. Honestly, you don't leave the NFL to join the CFL. All respect to the CFL. Right? Bellator is down there. All respect to Scott Coker. Scott's a great guy. I've worked with Scott. I did K-1 fights for him. But, you know, they're like catching fighters dropping out of the octagon, falling into the Bellator ring.

I've had people throw buckets of money at me. But you're loyal. Loyal. Honestly, you don't leave the NFL to join the CFL. All respect to the CFL. Right? Bellator is down there. All respect to Scott Coker. Scott's a great guy. I've worked with Scott. I did K-1 fights for him. But, you know, they're like catching fighters dropping out of the octagon, falling into the Bellator ring.

I've had people throw buckets of money at me. But you're loyal. Loyal. Honestly, you don't leave the NFL to join the CFL. All respect to the CFL. Right? Bellator is down there. All respect to Scott Coker. Scott's a great guy. I've worked with Scott. I did K-1 fights for him. But, you know, they're like catching fighters dropping out of the octagon, falling into the Bellator ring.

With all respect to Bellator, it does a fine job. Here's the simple thing. Success breeds competition, and competition breeds success. You want other people to be successful. But the UFC is the rocket ship. The flames are coming, and everybody's following their path. And I'm very lucky, again, to have a first-class seat on that rocket ship. Don't forget where you came from and what got you there.

With all respect to Bellator, it does a fine job. Here's the simple thing. Success breeds competition, and competition breeds success. You want other people to be successful. But the UFC is the rocket ship. The flames are coming, and everybody's following their path. And I'm very lucky, again, to have a first-class seat on that rocket ship. Don't forget where you came from and what got you there.