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Bruno Fonseca

๐Ÿ‘ค Speaker
92 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

Yeah.

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

So basically it's a technological solution, a very scalable one, basically to help farmers in two fronts.

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

Basically, we want to help farmers to monitoring their crops, what their needs in the more efficient way.

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

And we want also to help them to monitor and to prevent damage

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

some risk factors like pests, diseases, or fungus.

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

So basically these are our two value propositions.

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

Exactly.

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

So basically we develop a very innovative sensor called Stuk.

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

So basically it's a sensor

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

that can collect as an IoT device that can collect five different parameters, solar radiation, air humidity, air temperature, soil temperature, and soil moisture.

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

So, and then based on that parameters, we built some algorithms exactly to allow our customers using, through the use of our app, to understand exactly the water needs of their crops

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

and also to prevent some and to build some models to prevent some diseases.

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

So at this point, we have 120 more or less.

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

We charge the Stuk, the IoT device, a one-time fee of a price of 1,000 euros.

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

And then we will charge also the customer for a software fee, an annual fee of 200 euros per year, per each sensor.

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

Depends.

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

It will depend on the heterogeneity of the soil.

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

So if the soil will be different, the texture, the texture for us is very important.

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

So I put a sensor.

SaaS Interviews with CEOs, Startups, Founders
1590 Why Farmes Are Buying This $1000 IoT Device to Increase Crop Yield

in an area that can be very representative of the specific area in the crop.

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