C. Thi Nguyen

speaker
3,183 appearances 5 recordings 5 series first heard Jan 2026 last heard 7 Jul

C. Thi Nguyen’s voice in public audio — every appearance, attributed to the second.

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recordings per month · last 12 months
2 · Jul OctJan 26AprJulnow

Recordings per month over the last 12 months — 5 in all, peaking in Jul 2026 with 2.

Appearances

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So the story of wine culture is that the scoring system in the quest for objectivity cut out highly variable context, specific interactions to create something that looked like objective judgment.
And they did create a more objective judgment of a quality that
that cut out a lot of what we originally cared about in the first place, right?
So a lot of the new wines are bad with food.
We're looking at it in these cases where the context of actual use is different from the context of judgment.
And if you're hyper-optimizing... Okay, let me give you... Okay, I thought of another... I don't think I told you about this one because I thought about this.
I figured this out after we talked, maybe.
Here's another example.
I started noticing...
when I started buying a lot of clothes online that were well-reviewed, that a lot of the clothes I would get would show up and were super soft and comfortable and would fall apart in two months.
I've been there.
The reason is because I think, here's my guess.
that people review clothes after they put them on immediately.
99% of online clothing reviews are, I got it, I take it out of the package, I put it on, oh, it feels so soft, it's so good, five-star review.
Almost nobody comes back after two years to review a piece of clothing.
And so online clothing,
marketers have figured out that what does well is high star reviews.
And the way you optimize for that is you make clothes super soft.
And the way you do that is actually you like acid wash the hell out of them at the factory.
And so they come with the softness of the most delicious piece of clothing you've had for four years.
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