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Casey Golden

๐Ÿ‘ค Speaker
148 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

So essentially, we pull all that together into a new CRM.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

But yeah, we didn't want that sales cycle to start with.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

So we went with replacing the chat, get in there, create Lyft, be able to not have to change the pricing.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

So every single time they add a location, they're picking up another four grand.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

But we've been able to get 30x return, so it's fine.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

For us, you have to be able to prove that you can measure it.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

And so that's the number one problem, especially with Revshare, is to be able to say that my software generated and assisted that revenue.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

And nobody likes to pay for returns.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

especially in retail, but in general, they want a net.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

So whatever the net sales are that you assisted, I don't want to pay on gross.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

Because we were able to build in all the way down to the net to track sales minus returns minus cancellations for a true net, it's 100% performance-based.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

And for us, it was very interesting.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

Like, it's an easy fit because all of their salespeople that stand in their stores all day are all commission only.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

So they're very and that's net commission.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

So they're very used to paying performance based.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

They're not used to paying for things just because if it doesn't make money, then they don't like necessarily to pay for it.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

So, yeah.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

I would say I think that there's a lot of opportunity for some type of revenue share for LTV.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

If you're really able to support a company's LTV and increase that, there should be able to be some point of lift that they're going to lose their LTV numbers.

SaaS Interviews with CEOs, Startups, Founders
How to upsell discounted customers to generate 10x more in MRR

if your software goes away.