Cass
👤 SpeakerVoice Profile Active
This person's voice can be automatically recognized across podcast episodes using AI voice matching.
Appearances Over Time
Podcast Appearances
So I think very much like other brands that we've seen launch from makeup artists like Westman Atelier, this is kind of the next step for her in terms of launching her own brand.
And it is interesting, Moles, because the price point reflects that.
Yeah.
Lipstick purchases.
Lipstick is the key.
We all do it.
Cute little lipstick brings us joy.
It does.
What is it, like $30, $40?
Although in this case, quite a lot more.
Yeah.
The price range is about $60 to $160.
Yeah.
So we're not talking pennies here.
Yeah.
But also, Molls, on that note, which I think is interesting, is the number of products that she's launched because it is quite a considered lineup.
True.
She has like a face compact, a bronzer, lip pencil, lip gloss oil plumper thing, some brushes, but it is very slim on the line.
And I think that that is actually one of the things that is adding to the premiumness and the buzz is it's like a done once, done well, really considered line.
Yep.