Charlie Harding and Nate Sloan

The goat, yes.

From one of the OG K-pop boy bands, Big Bang.

And Hyejin is also teaching a class called Promoting Idol in the U.S.,

where students actually get to have hands-on experience promoting a K-pop group in the United States.

So, yeah, we're thrilled to have you here, Hyejin, because this is a big topic.

BTS' first album in six years, and it's getting a lot of positive reviews and maybe some negative ones as well.

This album is called Are We Wrong?

We'll talk about what that means in a moment, but...

I think it's representative of what the New York Times says is the band leaning into the K of K-pop, kind of putting Korean music, tradition, language, and culture at the forefront of this album.

But at the same time, the BBC's Yuna Koo is asking, is BTS losing its K-pop identity as it aims for a bigger world stage?

So...

It seems like there's this interesting tension.

The band is both leaning into its Korean heritage, and at the same time, fans are asking, are they remaining true to their identity?

This is a real catch-22.

It definitely is.

I should probably offer a little bit of background.

BTS formed in 2010 by Big Hit Entertainment.

They became the best-selling group in K-pop history by many metrics.

They have seven members.

There's RM, J-Hope, and Suga.