Chris Do
👤 SpeakerVoice Profile Active
This person's voice can be automatically recognized across podcast episodes using AI voice matching.
Appearances Over Time
Podcast Appearances
You're not allowed to wash them.
They have to go in the freezer.
It makes no sense whatsoever, actually.
There are Levi's that have existed since the beginning of Levi's that got washed and had all the things happen to them.
So they've actually made the product more difficult.
They've made it less comfortable.
And that's part of the selling point, which I guess nails your point exactly.
No, it's because it's raw, so it hasn't been... The color isn't...
captured properly.
It hasn't been heated.
So if you wash it too many times, it bleeds.
But because it's raw, it's never treated, so it's organic.
There's some portion of that.
I'm sure that I'm butchering their sales pitch.
But then also, it is really deep and dark, their colors.
It's, you know, I feel like they're cool.
They do look different.