Chris Koerner

We'll do more about those ideas.

We'll be testing things.

We'll be learning tools.

We'll be experimenting.

And we'll have a whole portfolio of ideas.

Is there something in your mentality or perspective, though, where you walk into a Buc-ee's and you even think about how you could do something, whereas most people walk into a Buc-ee's and buy their stuff and leave?

Like, is there something foundational in the way that you're looking at the world?

Yeah, but I don't think I'm any different.

I think a lot of people have ideas like that.

Like you walk into a Buc-ee's and you see something about something that could be improved.

And people have these passing thoughts and they move on.

I think that you become an expert at doing something about those ideas when you do something about those ideas.

You get better at what you do, at what you test.

Because you've built up some kind of muscle, which means that you don't really care about, it seems, failure as much as the average person.

And also, in that particular case, the average person might think, well, I've got no experience in doing that.

No one has any experience in anything until they do it, right?

Like every expert started out as a beginner, right?

Sometimes, though, people try this and they learn, eh, it doesn't give them energy.

It's not for them.

That's okay.