Chris Koerner

Because I've heard your name a lot recently.

People call you the king of side hustles.

Where does this come from?

I think I just published my life on the internet now.

I'm always testing and launching and starting businesses, but only over the last couple of years have I started publishing that.

And I didn't try to be like the king of side hustles.

That's not something that I've ever like intentionally tried to brand myself as.

But I think people see what I do as a side hustle and they call it that.

But I think that anything is scalable.

Any side hustle could be a multi-million dollar business.

I mean, we live on a planet with 8 billion people and we're all connected and anything can be scaled.

And you make a lot of content now.

So you've probably...

had a bit of a feedback loop in terms of understanding what it is that you say and do and create that's resonant with people and also why it's resonant like what is the crux of what people like my audiences are are looking for

As humans, we all want a silver bullet.

We want a solution to our problems.

And many of us struggle financially.

And they see a side hustle as an outlet to that or as a solution to that.

I think everyone has ideas.

Most people are very hesitant to execute on those ideas.