Chris Voss

And my agent, Steve Ross, he was caught off guard. He didn't think they'd talk to a lot of agents. They said the world doesn't need another negotiation book. Steve didn't say that, but Steve did say, I'm not sure how this is going to do domestically, but I know I can sell the heck out of this internationally. And now because of Steve Ross, it's in over 40 countries, 36 languages.

And my agent, Steve Ross, he was caught off guard. He didn't think they'd talk to a lot of agents. They said the world doesn't need another negotiation book. Steve didn't say that, but Steve did say, I'm not sure how this is going to do domestically, but I know I can sell the heck out of this internationally. And now because of Steve Ross, it's in over 40 countries, 36 languages.

And my agent, Steve Ross, he was caught off guard. He didn't think they'd talk to a lot of agents. They said the world doesn't need another negotiation book. Steve didn't say that, but Steve did say, I'm not sure how this is going to do domestically, but I know I can sell the heck out of this internationally. And now because of Steve Ross, it's in over 40 countries, 36 languages.

So he distributes it to the publishers and the publishers go nuts. And we got a hold of an auction. It was a frenzy. And we held it over, you know, as it coming up on Halloween, publishers are all in New York, Halloween parties on Friday. Like it was funny.

So he distributes it to the publishers and the publishers go nuts. And we got a hold of an auction. It was a frenzy. And we held it over, you know, as it coming up on Halloween, publishers are all in New York, Halloween parties on Friday. Like it was funny.

So he distributes it to the publishers and the publishers go nuts. And we got a hold of an auction. It was a frenzy. And we held it over, you know, as it coming up on Halloween, publishers are all in New York, Halloween parties on Friday. Like it was funny.

They're bidding on the book while they're hanging out the Halloween parties, which in the United States is more people get locked up for a drunk driving on Halloween than any other holiday.

They're bidding on the book while they're hanging out the Halloween parties, which in the United States is more people get locked up for a drunk driving on Halloween than any other holiday.

They're bidding on the book while they're hanging out the Halloween parties, which in the United States is more people get locked up for a drunk driving on Halloween than any other holiday.

So people are partying on Halloween and we get this auction going. And in the middle of the auction, publishers, while they like the proposal, they're balking at the guy that wrote the proposal because he doesn't have a track record of this type of book. And the deal then ends up being contingent on that issue. I had spoken to Tall previously and been unable to make the deal.

So people are partying on Halloween and we get this auction going. And in the middle of the auction, publishers, while they like the proposal, they're balking at the guy that wrote the proposal because he doesn't have a track record of this type of book. And the deal then ends up being contingent on that issue. I had spoken to Tall previously and been unable to make the deal.

So people are partying on Halloween and we get this auction going. And in the middle of the auction, publishers, while they like the proposal, they're balking at the guy that wrote the proposal because he doesn't have a track record of this type of book. And the deal then ends up being contingent on that issue. I had spoken to Tall previously and been unable to make the deal.

Yeah, and it's kind of like the publisher is the venture capitalist, and you're telling them why it's a good investment. Yes. And so, Tall's great expertise is the book. He could write a great proposal, he's not particularly interested in doing that, which I've come to learn since. But at the time, I got no money,

Yeah, and it's kind of like the publisher is the venture capitalist, and you're telling them why it's a good investment. Yes. And so, Tall's great expertise is the book. He could write a great proposal, he's not particularly interested in doing that, which I've come to learn since. But at the time, I got no money,

Yeah, and it's kind of like the publisher is the venture capitalist, and you're telling them why it's a good investment. Yes. And so, Tall's great expertise is the book. He could write a great proposal, he's not particularly interested in doing that, which I've come to learn since. But at the time, I got no money,

everybody's telling me that the publishers are, some people are saying nobody's going to want this. Other people are saying, I don't know if the world needs another negotiation book. And I sit down with Tal and he outlines what he needs to make it work, which is how you should do a deal. You should never leave a doubt in the other person's mind what it's going to take to make the deal.

everybody's telling me that the publishers are, some people are saying nobody's going to want this. Other people are saying, I don't know if the world needs another negotiation book. And I sit down with Tal and he outlines what he needs to make it work, which is how you should do a deal. You should never leave a doubt in the other person's mind what it's going to take to make the deal.

everybody's telling me that the publishers are, some people are saying nobody's going to want this. Other people are saying, I don't know if the world needs another negotiation book. And I sit down with Tal and he outlines what he needs to make it work, which is how you should do a deal. You should never leave a doubt in the other person's mind what it's going to take to make the deal.

And Tal, a very genuine dude, and he laid it out to me and he said, I think the idea is great. I don't know how it's going to do. And if I was just starting out and it was just me, you know, I'd do it strictly on a percentage basis.

And Tal, a very genuine dude, and he laid it out to me and he said, I think the idea is great. I don't know how it's going to do. And if I was just starting out and it was just me, you know, I'd do it strictly on a percentage basis.