Codie Sanchez

So you might say, hey, your podcast is doing awesome, but I bet you could monetize it better.

But if your podcast, if I could make you an extra 20% or an extra $200,000 a year, I'd like 25% of that in perpetuity.

What if I came on board?

And whatever your podcast is making right now, I don't want any of that.

But if your podcast, if I could make you an extra 20% or an extra $200,000 a year, I'd like 25% of that in perpetuity.

And maybe we could negotiate for a percentage of your business, like 5% of your business.

And so I don't have to put any money in, but I've just given you $200,000 more for just my sweat equity and revenue share.

And maybe we could negotiate for a percentage of your business, like 5% of your business.

And you can do that same thing with profit share.

You could be like, I'm not going to do it from top line revenue.

And so I don't have to put any money in, but I've just given you $200,000 more for just my sweat equity and revenue share.

Instead, only when you put dollars in your actual pocket, will I take 20% of the profits that I grow you.

And you can do that same thing with profit share.

You could be like, I'm not going to do it from top line revenue.

And I'd like to take a small piece of equity in the business too.

Instead, only when you put dollars in your actual pocket, will I take 20% of the profits that I grow you.

So I get to continue to be paid in perpetuity.

And then you could also say, okay, what about if you are a business right now and you have assets?

And I'd like to take a small piece of equity in the business too.

So I get to continue to be paid in perpetuity.