Cody Schneider
๐ค SpeakerAppearances Over Time
Podcast Appearances
And then we grew like their Instagram account by doing Instagram ads with like a call to action to follow that account to get more like Fitspo or something, if I remember correctly. But so once you have that whole marketing stack, you can just do that over and over again. And this is actually how you create like a great productized service company that is focusing on a specific vertical.
And then we grew like their Instagram account by doing Instagram ads with like a call to action to follow that account to get more like Fitspo or something, if I remember correctly. But so once you have that whole marketing stack, you can just do that over and over again. And this is actually how you create like a great productized service company that is focusing on a specific vertical.
And then we grew like their Instagram account by doing Instagram ads with like a call to action to follow that account to get more like Fitspo or something, if I remember correctly. But so once you have that whole marketing stack, you can just do that over and over again. And this is actually how you create like a great productized service company that is focusing on a specific vertical.
So like, again, again, to walk through the whole acquisition of new customers. You go and you scrape all of Google Maps for all of these companies. Their emails will be public because most of them put them on their website. So Hunter IO will find those. You can also use a tool called Phantom Buster.
So like, again, again, to walk through the whole acquisition of new customers. You go and you scrape all of Google Maps for all of these companies. Their emails will be public because most of them put them on their website. So Hunter IO will find those. You can also use a tool called Phantom Buster.
So like, again, again, to walk through the whole acquisition of new customers. You go and you scrape all of Google Maps for all of these companies. Their emails will be public because most of them put them on their website. So Hunter IO will find those. You can also use a tool called Phantom Buster.
Phantom Buster will go and it will scrape the entire website and it will reject any email that is publicly visible on that website. All those emails you then take and you use an email validation tool. The one I like right now is called Zero Bounce. Once you get those emails validated, then you can start doing cold email by like 20 different domains. That's probably all you would need for this.
Phantom Buster will go and it will scrape the entire website and it will reject any email that is publicly visible on that website. All those emails you then take and you use an email validation tool. The one I like right now is called Zero Bounce. Once you get those emails validated, then you can start doing cold email by like 20 different domains. That's probably all you would need for this.
Phantom Buster will go and it will scrape the entire website and it will reject any email that is publicly visible on that website. All those emails you then take and you use an email validation tool. The one I like right now is called Zero Bounce. Once you get those emails validated, then you can start doing cold email by like 20 different domains. That's probably all you would need for this.
You can do two inboxes per domain that you have. Use a software like Instantly. Use Microsoft, their admin, or Microsoft 365 to make all of the inboxes. So you'll have 40 inboxes in total. You can send 40 emails per inbox. And so on a daily basis, you'll be, or sorry, on a monthly basis, you'll be able to send 32,000 cold emails to that list.
You can do two inboxes per domain that you have. Use a software like Instantly. Use Microsoft, their admin, or Microsoft 365 to make all of the inboxes. So you'll have 40 inboxes in total. You can send 40 emails per inbox. And so on a daily basis, you'll be, or sorry, on a monthly basis, you'll be able to send 32,000 cold emails to that list.
You can do two inboxes per domain that you have. Use a software like Instantly. Use Microsoft, their admin, or Microsoft 365 to make all of the inboxes. So you'll have 40 inboxes in total. You can send 40 emails per inbox. And so on a daily basis, you'll be, or sorry, on a monthly basis, you'll be able to send 32,000 cold emails to that list.
So like with CrossFit gyms, if I remember right, and again, this is a couple years ago, so don't quote me on this. It's probably different numbers, but When I initially was looking at doing this, there was like 25,000 of them that I could find with contact information. And I mean, you could hit all of them within a quarter, basically, is the idea.
So like with CrossFit gyms, if I remember right, and again, this is a couple years ago, so don't quote me on this. It's probably different numbers, but When I initially was looking at doing this, there was like 25,000 of them that I could find with contact information. And I mean, you could hit all of them within a quarter, basically, is the idea.
So like with CrossFit gyms, if I remember right, and again, this is a couple years ago, so don't quote me on this. It's probably different numbers, but When I initially was looking at doing this, there was like 25,000 of them that I could find with contact information. And I mean, you could hit all of them within a quarter, basically, is the idea.
And if you can't sell that many of them, you have a problem. But to talk about this, like when it gets scaled up, like these marketing agencies that are for specific vertical, there's this company that nobody's ever heard of. It's called Suds Creative. The only reason I know about it is because I dated this girl who worked at this company. And she all they do is for car washes.
And if you can't sell that many of them, you have a problem. But to talk about this, like when it gets scaled up, like these marketing agencies that are for specific vertical, there's this company that nobody's ever heard of. It's called Suds Creative. The only reason I know about it is because I dated this girl who worked at this company. And she all they do is for car washes.
And if you can't sell that many of them, you have a problem. But to talk about this, like when it gets scaled up, like these marketing agencies that are for specific vertical, there's this company that nobody's ever heard of. It's called Suds Creative. The only reason I know about it is because I dated this girl who worked at this company. And she all they do is for car washes.
They are basically the marketing agency that does like all the marketing for basically every car wash that's in the United States. And it is the same stack of stuff that they do. They do like coupons and then they get people onto the subscriptions and it turns into this recurring revenue thing.
They are basically the marketing agency that does like all the marketing for basically every car wash that's in the United States. And it is the same stack of stuff that they do. They do like coupons and then they get people onto the subscriptions and it turns into this recurring revenue thing.