Cody Schneider
๐ค SpeakerAppearances Over Time
Podcast Appearances
that the challenge that, you know, and this was when I was just starting my career was like, I don't know how I'm going to scale this out outside of myself. Like I could go get 10 clients. Right. But like now, how do I take that to a hundred? How do I take that to a thousand? It just needs a good operator to do that.
that the challenge that, you know, and this was when I was just starting my career was like, I don't know how I'm going to scale this out outside of myself. Like I could go get 10 clients. Right. But like now, how do I take that to a hundred? How do I take that to a thousand? It just needs a good operator to do that.
that the challenge that, you know, and this was when I was just starting my career was like, I don't know how I'm going to scale this out outside of myself. Like I could go get 10 clients. Right. But like now, how do I take that to a hundred? How do I take that to a thousand? It just needs a good operator to do that.
Totally agree. I totally agree. I think something that I've seen be really successful lately is just show the growth graphs. So like we're building this new agency and like this is all I'm sending is it's like here's this graph that goes up into the right. And then I have a sequence of like four emails that are just graphs up into the right. And do you want to take a call?
Totally agree. I totally agree. I think something that I've seen be really successful lately is just show the growth graphs. So like we're building this new agency and like this is all I'm sending is it's like here's this graph that goes up into the right. And then I have a sequence of like four emails that are just graphs up into the right. And do you want to take a call?
Totally agree. I totally agree. I think something that I've seen be really successful lately is just show the growth graphs. So like we're building this new agency and like this is all I'm sending is it's like here's this graph that goes up into the right. And then I have a sequence of like four emails that are just graphs up into the right. And do you want to take a call?
And it works pretty well when you just like show don't tell. Right. It's that same idea. So yeah. I think with the video thing too, we're seeing this just be like the biggest leverage point too for founders to create. And it's really like, it's like one to many sales, right? Like I can do this single video and like, that's what marketing is traditionally.
And it works pretty well when you just like show don't tell. Right. It's that same idea. So yeah. I think with the video thing too, we're seeing this just be like the biggest leverage point too for founders to create. And it's really like, it's like one to many sales, right? Like I can do this single video and like, that's what marketing is traditionally.
And it works pretty well when you just like show don't tell. Right. It's that same idea. So yeah. I think with the video thing too, we're seeing this just be like the biggest leverage point too for founders to create. And it's really like, it's like one to many sales, right? Like I can do this single video and like, that's what marketing is traditionally.
Like people talk about marketing and it's like, they're like, build brand, build brand. It's like, no, like really what you're doing is you're like selling people on an idea at scale. So rather it was one-to-one, it's one-to-many. And that's like really the biggest differentiator between sales and marketing.
Like people talk about marketing and it's like, they're like, build brand, build brand. It's like, no, like really what you're doing is you're like selling people on an idea at scale. So rather it was one-to-one, it's one-to-many. And that's like really the biggest differentiator between sales and marketing.
Like people talk about marketing and it's like, they're like, build brand, build brand. It's like, no, like really what you're doing is you're like selling people on an idea at scale. So rather it was one-to-one, it's one-to-many. And that's like really the biggest differentiator between sales and marketing.
Like when you think about it different than that, you're actually not doing your job well, in my opinion, unless you're like a, you know, you're trying to differentiate a commodity brand like Coca-Cola or something like that. Then the rules kind of change, the biology of it changes. But yeah.
Like when you think about it different than that, you're actually not doing your job well, in my opinion, unless you're like a, you know, you're trying to differentiate a commodity brand like Coca-Cola or something like that. Then the rules kind of change, the biology of it changes. But yeah.
Like when you think about it different than that, you're actually not doing your job well, in my opinion, unless you're like a, you know, you're trying to differentiate a commodity brand like Coca-Cola or something like that. Then the rules kind of change, the biology of it changes. But yeah.
Yeah, I think that this one is like, especially if you're young, like if you're 22 and like, how do I get my first, you know, 10K a month so that I can be the most balling person out of anybody I know at college. Like this is the business that I would start tomorrow if I had to start from zero, right? It's like one of these types of things.
Yeah, I think that this one is like, especially if you're young, like if you're 22 and like, how do I get my first, you know, 10K a month so that I can be the most balling person out of anybody I know at college. Like this is the business that I would start tomorrow if I had to start from zero, right? It's like one of these types of things.
Yeah, I think that this one is like, especially if you're young, like if you're 22 and like, how do I get my first, you know, 10K a month so that I can be the most balling person out of anybody I know at college. Like this is the business that I would start tomorrow if I had to start from zero, right? It's like one of these types of things.
A hundred percent, a thousand percent. I mean, you could do this in a bunch of different categories too. Like you could do this, you know, it doesn't have to just be cold email as well. Like it could be, you know, do Instagram DMs, like wherever they spend time online, that's how you get in contact with them, right? Restaurants, it's like a lot of Facebook still. So it's just like, okay, just DMs.
A hundred percent, a thousand percent. I mean, you could do this in a bunch of different categories too. Like you could do this, you know, it doesn't have to just be cold email as well. Like it could be, you know, do Instagram DMs, like wherever they spend time online, that's how you get in contact with them, right? Restaurants, it's like a lot of Facebook still. So it's just like, okay, just DMs.