Collin Plume
๐ค SpeakerAppearances Over Time
Podcast Appearances
I learned that, yes, you were selling something, but really what was important was that was the customer service aspect, especially in that business and treating people with respect and really listening to them. And so I learned from him for many years. in that business, and then transitioned over into commercial real estate, and again, selling commercial real estate.
I learned that, yes, you were selling something, but really what was important was that was the customer service aspect, especially in that business and treating people with respect and really listening to them. And so I learned from him for many years. in that business, and then transitioned over into commercial real estate, and again, selling commercial real estate.
I was selling apartments, shopping centers, triple net properties. In that business, I learned from my mentor, the owner of the business, He was an incredible gatherer of talent. He would interview people in a very in-depth way. He spent time with people. He did a lot of events outside of work. He even did an event that I copied which is we do a sales trip every year for my current business.
I was selling apartments, shopping centers, triple net properties. In that business, I learned from my mentor, the owner of the business, He was an incredible gatherer of talent. He would interview people in a very in-depth way. He spent time with people. He did a lot of events outside of work. He even did an event that I copied which is we do a sales trip every year for my current business.
The reason he did it is he wanted to spend time with people and really get them to learn about him, his philosophy, and also create loyalty to him and his business. And that was something that he did, and I use it currently in my company, Noble Gold. But in that business, I learned a lot from him. on how to have loyal employees and how to treat people with respect, which he always did.
The reason he did it is he wanted to spend time with people and really get them to learn about him, his philosophy, and also create loyalty to him and his business. And that was something that he did, and I use it currently in my company, Noble Gold. But in that business, I learned a lot from him. on how to have loyal employees and how to treat people with respect, which he always did.
But I also learned something really interesting, which is what not to do. Because as much as he had loyalty and he created this environment where everybody had, he had these great employees, he was a terrible marketer. He did absolutely no marketing. He didn't see the sense of that. He didn't want to spend the money. And he didn't realize that sales and marketing are so intertwined
But I also learned something really interesting, which is what not to do. Because as much as he had loyalty and he created this environment where everybody had, he had these great employees, he was a terrible marketer. He did absolutely no marketing. He didn't see the sense of that. He didn't want to spend the money. And he didn't realize that sales and marketing are so intertwined
that you have to do both and every industry and every business is different but he did it and at the time before i left i didn't really know what mistake he made in that business but later on i learned as i went into the precious metals business which was the career before i started my own business i learned that the marketing actually was even more important than the sales in some ways i watched my boss before i started my own business
that you have to do both and every industry and every business is different but he did it and at the time before i left i didn't really know what mistake he made in that business but later on i learned as i went into the precious metals business which was the career before i started my own business i learned that the marketing actually was even more important than the sales in some ways i watched my boss before i started my own business
struggle with marketing, learn how to do marketing. He even was the first one to create affiliate marketing online, which was something that nobody had ever done before. And he actually created some success for himself by diving into internet marketing in a much different way. And basically, the precious metals business was a brick and mortar sort of old school business.
struggle with marketing, learn how to do marketing. He even was the first one to create affiliate marketing online, which was something that nobody had ever done before. And he actually created some success for himself by diving into internet marketing in a much different way. And basically, the precious metals business was a brick and mortar sort of old school business.
And he created a new digital marketing way and had some early success. in that business. So I think all of the careers early on led me to starting Noble Gold. And the experience that I had was perfect in that I learned that early customer service and client relations are your most important asset. And I learned that in the insurance business.
And he created a new digital marketing way and had some early success. in that business. So I think all of the careers early on led me to starting Noble Gold. And the experience that I had was perfect in that I learned that early customer service and client relations are your most important asset. And I learned that in the insurance business.
When I got to real estate, I learned about employees and hiring the right employees and having employee loyalty and creating a good environment. And then with my third boss, I realized the importance of marketing. And I basically took all of those lessons and put them into my first very successful company, which was Noble Gold.
When I got to real estate, I learned about employees and hiring the right employees and having employee loyalty and creating a good environment. And then with my third boss, I realized the importance of marketing. And I basically took all of those lessons and put them into my first very successful company, which was Noble Gold.
And I wouldn't have gotten there without those three separate experiences that I had. They really were perfect to start the business Noble Gold that we started in 2016.
And I wouldn't have gotten there without those three separate experiences that I had. They really were perfect to start the business Noble Gold that we started in 2016.
I always realized that very early on that actually it does not matter what you're actually selling, what product you're in. It is all about the customer. Everything is about the customer and everything we do at Noble Gold is to create the best possible customer experience.
I always realized that very early on that actually it does not matter what you're actually selling, what product you're in. It is all about the customer. Everything is about the customer and everything we do at Noble Gold is to create the best possible customer experience.