Conor Moules

And I watched him build that

up in a way that was just in hindsight looking back on it i just don't know how he managed to do it like and so i grew up around entrepreneurial people and i'd also seen the downsides so like his business got hugely affected by covid or sorry not covid by recession in 2008 and

of crumbled down a little bit um or a lot and i watched him pull himself back through that and to rebuild it again now to a point where it's uber successful and interestingly daryl works for him today as a man all these years later that's cool very cool i love that great yeah i think that's that's the one trait and resilience i see over and over is

Yeah.

And I think that's kind of where you need to be.

I think you kind of need a level of naivety to do it in the first place.

Like you need to be a little bit delusional, but you need to have the right people around you to help shape that delusion into reality.

I think like startup or business in general, it's kind of like a kid, like it takes a village.

I've been very lucky with people that I kind of have around me.

But yeah, to go back and answer your initial question, in

I met my partner in Australia, Lisa, and Lenny, who I mentioned, Lisa became pregnant with Lenny in Australia.

So we decided to come home.

And I kind of, at that point, I had, I'm like really thankful for it, but I'd been given the insight of business intelligence.

I had seen a wide spectrum of businesses and their data and why they were successful, why they weren't successful.

So I kind of learned a large part of

trend analysis, if that makes sense.

Yeah.

And so I'd understood I wanted to do my own thing.

The thing that was kind of fascinating me from the BI world with the data essentially was how big a component location intelligence was to business success.

In my head at the time, the dream was maybe open like a coffee shop or something retail-y felt more attainable than technology.