Damien Jordan

And if you said to a customer, we will remove the standing charges, but you pay a higher unit cost, you give them the ability to make that decision, don't you?

You said with the smart meter, for example, there's a cost of that and they've got to install it.

But you think, say you're with Octopus or British Gas for three years, eventually you've paid for the cost of that meter.

Like the meter can't cost, it has a fixed cost.

So let's say it costs 100 quid.

After 100 months or 100 days of paying £1 a day, you've paid for the meter.

So then you could be like, after 100 days, we get rid of the standing or we reduce the standing charge because you've paid for the meter.

Because Simon asked, why don't you disclose the breakdown of daily standing charges?

Which you kind of did a little bit.

So now that we know the breakdown, surely once you pay for the smart meter, what are the ongoing costs after that?

Yeah, which probably is more expensive in the long run, but it reduces the risk in the short term.

Why do smart meters need to be specific to a particular energy company?

Couldn't a home just have a smart meter that whoever plugged into, so there wasn't that kind of... And we've got full interoperability.

Because a pound a day for that technology indefinitely, I know obviously it's not a pound a day just for that, but it seems like a high cost because these are like cheap little things, right?

We've spoken a lot about residential clients.

What about businesses?

How do you look after that environment?

Because one thing I look at is we're demanding growth and that, but to operate a business here, the energy costs are so high.

A lot of the businesses that we probably want, which are the AI and technical stuff, are so energy hungry.

How does the regulator kind of help?