Dan Fleyshman
๐ค SpeakerAppearances Over Time
Podcast Appearances
Very good.
People need it.
People need it.
I get bombarded with these questions all the time. That's why I was wondering if someone actually can teach it. That's lived and breathe it. There's a lot of people that can teach things on social media that haven't lived and breathed and got into 20,000 stores like you have. And now even more obviously with sprinkles and other brands that you've been part of.
I get bombarded with these questions all the time. That's why I was wondering if someone actually can teach it. That's lived and breathe it. There's a lot of people that can teach things on social media that haven't lived and breathed and got into 20,000 stores like you have. And now even more obviously with sprinkles and other brands that you've been part of.
But, like, the information barrier is hard when it comes to retail.
But, like, the information barrier is hard when it comes to retail.
Who's teaching it? Like, who's talking about it?
Who's teaching it? Like, who's talking about it?
They're crippling sometimes.
They're crippling sometimes.
There's been times I've watched brands going to retail stores and then they don't sell through. And then when they get removed from that retail store, all of a sudden you get 300 grand with a product back and you don't have 300 grand to either pay for it or cover it or resell it or you can't resell it because it's damaged or whatever. What do you do? This happens at Walmart a lot, by the way.
There's been times I've watched brands going to retail stores and then they don't sell through. And then when they get removed from that retail store, all of a sudden you get 300 grand with a product back and you don't have 300 grand to either pay for it or cover it or resell it or you can't resell it because it's damaged or whatever. What do you do? This happens at Walmart a lot, by the way.
If you shipped to Walmart and your hangers, well, I had it in clothing. I used to have a clothing brand. And the hangers were the wrong way, they would charge you 25 cents per unit. Well, think about my margin on a $6 t-shirt while I'm making 60 cents. So if I had to pay them back 25 cents, they want an actual check, by the way.
If you shipped to Walmart and your hangers, well, I had it in clothing. I used to have a clothing brand. And the hangers were the wrong way, they would charge you 25 cents per unit. Well, think about my margin on a $6 t-shirt while I'm making 60 cents. So if I had to pay them back 25 cents, they want an actual check, by the way.
So if I ship them 16,000 shirts at 25 cents a unit, I've all of a sudden got to pay them
So if I ship them 16,000 shirts at 25 cents a unit, I've all of a sudden got to pay them
four grand on that order i only made eight grand or 12 grand on the order plus i gotta pay sales reps commission i gotta pay distribution shipping logistics logistics taxes fees marketing like broker fees yeah and now what if i ship them a million shirts yeah what if i ship them you know and a lot of times you don't find out until last minute they're like your discontinued your products discontinued and we're shipping it back to you next month
four grand on that order i only made eight grand or 12 grand on the order plus i gotta pay sales reps commission i gotta pay distribution shipping logistics logistics taxes fees marketing like broker fees yeah and now what if i ship them a million shirts yeah what if i ship them you know and a lot of times you don't find out until last minute they're like your discontinued your products discontinued and we're shipping it back to you next month
Also, if you, again, Walmart is an example, Costco, Target, similar concepts. They run like an actual machine morning, noon, and night. When you think about it, they're doing millions and millions and millions of dollars a day in revenue. Some of them doing that tens of millions a day in revenue.