Dan Fleyshman

So check us out acrossthemoneymondays.com. This was our special edition episode. Share with your friends, share with the men in your life, and let's freaking go. See you guys soon.

Ladies and gentlemen, welcome to a very, very, very special edition to the Money Mondays podcast because I have a guest that always turns me down.

Ladies and gentlemen, welcome to a very, very, very special edition to the Money Mondays podcast because I have a guest that always turns me down.

He turns everybody down for speaking, for podcasts, for interviews, because everybody wants him, but he likes to be behind the scenes where he spends hundreds of millions of dollars with celebrities, brands, TV commercials, and a lot of things that you see in video games and television, he's actually the mastermind behind it.

He turns everybody down for speaking, for podcasts, for interviews, because everybody wants him, but he likes to be behind the scenes where he spends hundreds of millions of dollars with celebrities, brands, TV commercials, and a lot of things that you see in video games and television, he's actually the mastermind behind it.

So our guest, Ryan Shiman, I'm going to have him do a quick two-minute bio so we can get straight to the money.

So our guest, Ryan Shiman, I'm going to have him do a quick two-minute bio so we can get straight to the money.

It was $9.

It was $9.

Managing talent like babysitting?

Managing talent like babysitting?

So let's say there's a big brand out there, food brand, makeup brand, hair brand, beverage brand, and they want to go get a JLo, Rihanna, Tom Brady, et cetera. Why not go try to find someone direct to them rather than going through an agency or a big company like yours?

So let's say there's a big brand out there, food brand, makeup brand, hair brand, beverage brand, and they want to go get a JLo, Rihanna, Tom Brady, et cetera. Why not go try to find someone direct to them rather than going through an agency or a big company like yours?

How do you think celebrities or athletes can stay consistent? Because a lot of them flare up and they fade away or they have one hit wonder and they fade away. They have a huge career and then they fade away. How can they stay consistent to make you still want to pay them?

How do you think celebrities or athletes can stay consistent? Because a lot of them flare up and they fade away or they have one hit wonder and they fade away. They have a huge career and then they fade away. How can they stay consistent to make you still want to pay them?

So you've done it for a lot of food brands. I remember last year you did like five or six or seven of the biggest commercials in the world. And you did these celebrity deals. So when a brand comes to you, let's call it a KFC McDonald's type brand, they come to you and they're like, okay, pick the talent or maybe they have a talent in mind. How do you decide...

So you've done it for a lot of food brands. I remember last year you did like five or six or seven of the biggest commercials in the world. And you did these celebrity deals. So when a brand comes to you, let's call it a KFC McDonald's type brand, they come to you and they're like, okay, pick the talent or maybe they have a talent in mind. How do you decide...

1 million, 5 million, 10 million, 20 million equity. Like how do you come up with these things?

1 million, 5 million, 10 million, 20 million equity. Like how do you come up with these things?

So you mentioned that multiple of the companies have been acquired and you've gone off and acquired some companies along the way as well. Why is it important? Why are some of these media companies buying each other? Why are they buying you? Why are you buying companies? Like, why is that happening in this space?