Dan Novaes

Yeah, so the way to kind of think about it is like, There are direct advertisers that will work with us. I mean, when you advertise, there's always a goal, right? For your podcast, it might be you want people to download your podcast. You want to wear that. So you're willing to spend money on that. For brands, same thing, right?

So if it's a game like a Candy Crush or something like that, they want you to play their game and basically create a habit playing that game. And over time, you'll either see a lot of ads and they'll monetize that way or you'll buy stuff in the game. And so they'll pay us a certain percentage just like they would Facebook.

So if it's a game like a Candy Crush or something like that, they want you to play their game and basically create a habit playing that game. And over time, you'll either see a lot of ads and they'll monetize that way or you'll buy stuff in the game. And so they'll pay us a certain percentage just like they would Facebook.

So if it's a game like a Candy Crush or something like that, they want you to play their game and basically create a habit playing that game. And over time, you'll either see a lot of ads and they'll monetize that way or you'll buy stuff in the game. And so they'll pay us a certain percentage just like they would Facebook.

The only difference is that we reward the user per minute they play Candy Crush for a period of like a week or something like that. Vice versa, if it's like Robinhood is like the client which we work with, their goal is for you to deposit $5 into a trading account. And with with that, they're willing to pay like 100 bucks, say, and so we'll take that 100 bucks.

The only difference is that we reward the user per minute they play Candy Crush for a period of like a week or something like that. Vice versa, if it's like Robinhood is like the client which we work with, their goal is for you to deposit $5 into a trading account. And with with that, they're willing to pay like 100 bucks, say, and so we'll take that 100 bucks.

The only difference is that we reward the user per minute they play Candy Crush for a period of like a week or something like that. Vice versa, if it's like Robinhood is like the client which we work with, their goal is for you to deposit $5 into a trading account. And with with that, they're willing to pay like 100 bucks, say, and so we'll take that 100 bucks.

And we'll say, Hey, user, if you deposit $5 into a brokerage account, we'll give you an extra 50 Robin Hood will give you $50 in free stock as well. So you get 100 bucks for opening up your account here. So that's how you align value, because we're taking a little bit of that you're sharing a little bit with the user, and then you're aligning the value with the advertiser.

And we'll say, Hey, user, if you deposit $5 into a brokerage account, we'll give you an extra 50 Robin Hood will give you $50 in free stock as well. So you get 100 bucks for opening up your account here. So that's how you align value, because we're taking a little bit of that you're sharing a little bit with the user, and then you're aligning the value with the advertiser.

And we'll say, Hey, user, if you deposit $5 into a brokerage account, we'll give you an extra 50 Robin Hood will give you $50 in free stock as well. So you get 100 bucks for opening up your account here. So that's how you align value, because we're taking a little bit of that you're sharing a little bit with the user, and then you're aligning the value with the advertiser.

What's kind of the model works.

What's kind of the model works.

What's kind of the model works.

Yeah. Yeah. I mean, and I think like what you'll see is like, you know, reward models are becoming way more like in the know. Now I'd say, I think they were like, when we started this business, these kind of like make money products or reward products were kind of like, you know, gimmicky, I think. And, you know, there's still like, advancements that are kind of happening.

Yeah. Yeah. I mean, and I think like what you'll see is like, you know, reward models are becoming way more like in the know. Now I'd say, I think they were like, when we started this business, these kind of like make money products or reward products were kind of like, you know, gimmicky, I think. And, you know, there's still like, advancements that are kind of happening.

Yeah. Yeah. I mean, and I think like what you'll see is like, you know, reward models are becoming way more like in the know. Now I'd say, I think they were like, when we started this business, these kind of like make money products or reward products were kind of like, you know, gimmicky, I think. And, you know, there's still like, advancements that are kind of happening.

But if you just think about the amount of time that people are spending on these devices, I mean, your attention and data is effectively being utilized to make trillion dollar businesses. And so we're just kind of sharing that value back with the user and just doing every facet of your life that you could possibly think of.

But if you just think about the amount of time that people are spending on these devices, I mean, your attention and data is effectively being utilized to make trillion dollar businesses. And so we're just kind of sharing that value back with the user and just doing every facet of your life that you could possibly think of.

But if you just think about the amount of time that people are spending on these devices, I mean, your attention and data is effectively being utilized to make trillion dollar businesses. And so we're just kind of sharing that value back with the user and just doing every facet of your life that you could possibly think of.

Yeah, we've had over 45 million people download and use our products from around the world.