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Daniel Vitiello

๐Ÿ‘ค Speaker
131 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

And their code's on GitHub.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

But there is one thing I would like to point out that we changed.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

Harry's, they used a linear rewards model of their prizes.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

So if you got five friends to sign up, you get a razor.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

If you get 10 friends to sign up, you get a razor and shaving cream.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

And that applied towards everyone.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

Since our product was higher cost, we decided to go for a lottery-style reward mechanism.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

And I believe that worked fairly well.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

And so that's where this model was.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

You have...

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

you have one entry to win out of X possible entries.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

Yep.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

The price point.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

So it comes in two models, plastic and nickel.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

And the plastic is, was it 55 on Kickstarter?

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

And the nickel was 75.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

Right, so I'll answer the question in two parts.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

The first part, or the latter part of the question, was sales after Kickstarter.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

And I think this is something extremely important that a lot of Kickstarter projects don't do.

SaaS Interviews with CEOs, Startups, Founders
Creative Way to Get Customers From Instagram with Daniel Vitiello of HandGround

And this is something, if you want, you can link on our page where right at the top, and you have to do this before the campaign actually ends because you're not allowed to edit it once the campaign is finished.