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Danielle Morrill

๐Ÿ‘ค Speaker
202 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

Absolutely.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

Mattermark is a service where people can research private companies.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

We are a staff company, so we generate revenue when people sign up for a recurring monthly or annual subscription to access our data and do research.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

Yeah, so there's kind of the easiest way to think of it is the sell side and the buy side.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

So either you're looking to sell to companies or you're looking to buy equity in them.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

So you have customers on both sides of that equation.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

So we have venture capitalists and hedge funds trying to figure out what companies are worth and what companies to invest in.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

And then we have salespeople trying to figure out which companies make excellent targets.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

So in both cases, they're prospecting for the best opportunities to put them into their CRM or into a spreadsheet and then prospect and reach out to the people on the team.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

So we launched in 2013.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

I mean, I think it was a couple hundred thousand dollars.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

Absolutely.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

I was very proud of that at the time.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

I'm so proud of it.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

So, I mean, I left Twilio ultimately to start my own startup.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

And actually we started something completely different called Referly.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

That's the company that got into Y Combinator.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

We did that for about a year.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

And we realized it was a terrible business, terrible margins.

SaaS Interviews with CEOs, Startups, Founders
EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com

We were never going to make much money.

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