Danny Miranda
speaker
148 appearances
1 recordings
1 series
first heard Jan 2025
last heard Jan 2025
Danny Miranda’s voice in public audio — every appearance, attributed to the second.
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Appearances
I got the same 2,000 people who listened every month. That's monthly listens, not daily. Monthly listens of 2,000, right? And then I was like, I'm going to try and learn this. And then I started trying to learn it and trying to get better.
So this is a good, I appreciate that, but I'm gonna segue into this for the audience, is that I think there are skills, like, and there are meta skills. So meta skills are skills that help you learn skills, right? And so, Like being a good writer is a meta skill for communication in general. So if I'm a good writer, I'll be good at writing copy. We're good at writing emails.
We're good at writing captions. I'll be good at scripting tweets. I'll be good at making short, like all of those come from one skill, but it's a meta skill, right? If you're good at reading, it's like, well, then I can absorb a lot of information. So I can then learn how to write copy. I can learn how to make ads. I can learn how to all of those things faster.
And so in my opinion, the education system should only be on meta skills, right? So that you become like a stem cell for knowledge. Is that how do we get the person so that they can become anything, right? Like we don't need to teach 17th century Aztec literature. We should do is teach people how to learn and then let them learn whatever they want to learn.
Because people all get interested in something. And then when they have the skills, then they can get good at it. And then they can make a living doing it.
Repeat successful actions. Get feedback from people who are further ahead than you. Expand the time horizon that you measure your output on, but shrink the time horizon that you measure your inputs on. So measure what you do today faster, but measure what happens from what you did today longer. That's it. Like find people ahead of you, figure out what they did.
If that's what you want to learn, do the inputs and measure them quickly, short-term get feedback and then don't, and then wait a long time until you get the outcome that you want. But I would say instead of optimizing for the outcome, I optimize for progress. And so a lot of my team knows this is that like, I'll tell you, I'll tell you a quick story.
So when I got into, when I started to start making content, I hired a YouTube agency or whatever, because I didn't know anything about any of this stuff, right? Like nothing. It's kind of, it's funny because people were like, asked me to talk about content. Like I didn't do this two years ago.
And so anyways, I get on the phone and I said, Hey, just so you know, I'm committed to doing this for 10 years. And he was like, what? I was like, yeah, I was like, I will, I will follow the system that you outlined for 10 years. before I need to see an ROI. He was like, that is the weirdest thing I've ever heard in my entire life. He's like, and, and, and that was the first conversation.
It was fine or whatever. Right. And I told him after that, I was like, to be clear, I was like, I want to make progress. I want to see that our videos are doing better, you know, month over month over month in general, not this video to the next video, but month over month, I want to see that, like, if I'm putting attention to this, that we're getting better. That's all I want to see.
And so six months in, things started really cranking, right? And I think nine months in, I ended up saying, I'm gonna bring the whole team in house and we had an amicable party, right? And on the last call that I had with him, he said, I just wanna share something with you that has changed my life. And I was like, what? He said, that first call,
He said, I have never had anyone in my entire life, friends, family, mentors ever talk to me about a 10 year time horizon for anything. He's like, every client I sign up is like, I need to ROI in 90 days or I'm not going to pay you or or like if this doesn't make me money in a month, like I'm out. Right. And he's like, and it completely shifted the way that I have approached my business.
Just seeing how you approached YouTube and I. have been in the business game longer than I've been in the content game. And so some of those lessons have carried over for me. And so I'm like, of course it's going to take a while. I'm competing against, you know, Mr. Beast. And I'm not saying competing against him. He's amazing, right?
But like I'm competing against guys who've been doing it for 10 years. Of course they're better than I am. Why would I expect to beat those guys, right? But I'd like to be better in a month or two than I am now. And as long as I have a path towards that, I'm satisfied. And I will continue on that path because if I can draw the line between now and 20 years from now, then it is a good outcome.
And I think that that being able to draw the line and say, like, I just want to see that I'm getting better. That's all that people, in my opinion, should focus on. Now, if you're not getting better and you're doing the inputs and you're putting the real time into the thing, then it means you need somebody to give you better feedback.
Because if you don't know why you're not doing better, like if I say, hey, editor, make this video better. And they're like, I don't know what to do. That's when you need someone to say, like, here's six things that you can do better. And then they're like, oh, so you need the awareness. You need someone to be able to bridge that knowledge gap so that then you can bridge the effort gap.
I if I if I gave you an answer, I'd be making it up. I think I've always measured progress. You know, I just want to know I'm getting better.
I mean, realistically, none of them. Like, you know what I mean? Like, I cherish my time as a blended tender at Smoothie King and, you know, as an Orthodox Jewish caterer and as a, you know, fur coat brusher in a warehouse. But, you know, none of those things happen. Realistically taught me any skills. Now, I learned through observation to see what some of them were doing.
But I honestly, when I tell stories about even the fur coat dealer, some of those things I actually had to learn business later and then retroactively look back at that situation was like, oh, that's what they were doing. Like, I don't even have the context to make the judgment at the time.
And like, I remember like in the Smoothie King, I was like, we would do the sale tally at the end of the day. And it was like $2,000, $3,000 every day. And it never even registered for me. Like, I never even thought of it as money. It was just like the number. And there was a certain amount that I had to write that was cash. And I put that in the safe.
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