Darren Ong

Great question.

So in terms of the website, the landing page, the branding...

What the foundational copyright for our solutions for Fluid FinTech was harnessed and re-emphasized to the target audience, which were the B2C users.

So that was the first.

Second was our packaging in terms of the services, basic, intermediate, advanced services.

Then also use cases, case studies, a lot of work went into driving the outbound prospecting at traffic.

Are you at F-L-U-I-D-F-I-N-T-E-C?

Sometimes it's, yeah.

Yeah, so we actually have 23 credit unions.

If you have a look at our corporate website, we market through these credit unions.

So they are like...

So, you know, the ad traffic is coming from them.

So the users as well are coming from these 23 credit unions.

Exactly.

So I've invested almost about

30 000 us altogether um and you know just just for a mini uh you know uh shareholding uh in in the you know their common shares so so how much equity do you own 1.2 1.2 okay got it and how did you i mean obviously you know you have to value the company when you make a 30 000 investment you're buying the company you know what is that somewhere around

Yeah.

Yeah.

So that was back then, right?

Now it's, you know, really spruced up.