Dave

It doesn't exist.

Right.

Sometimes it breaks down, too, because their shorts are what they're really talking about.

And it's like, shorts, in my opinion, should be nothing more than a teaser to get you to watch your long-form videos.

Which is exactly...

what that's exactly right so so a lot of times guys that lie to us with that sense it's because their short numbers are high and their regular videos are then shit um the other thing i look at too is actually we scrutinizingly look at the content of their quality if you are doing dipshit things or you're just acting like a dipshit it's like i don't really care what your views are

I'm not going to send you shit because I can tell by your character.

If I send you a high point in particular, you're probably going to treat it like shit.

You're going to act like a douche bag.

And it's like, we don't want that for our brand.

So this is not going to happen.

No, I can't stop even buying it.

And then some, some people have done that shit.

They'll buy it anyways and do what they want with it.

And I'll say shit.

And you know, whatever.

Then that point's free publicity for us, whether we want it or not.

So, so you think the quality of the content plays a role in your decision?

Absolutely.

Absolutely.