David Allison

Yeah, I got a great new gig at the Children's Nutrition Research Center in Houston, Texas, and Baylor College of Medicine in Texas Children's Hospital.

I'm having a great time.

It shows many things, but at some level, it's almost perfectly predictable, which is we all eat.

We eat every day.

Eating is part of our sustenance, but it's part of culture, family, certainly part of economics, identity, social class, religion, and so on.

And so it's fun to talk about.

And there's lots of motivations.

motivations people recognize and motivations they may not recognize.

And that leads always to this attention on it.

That attention drives a big economic engine of food sales.

So there's lots of interest in this and lots of stakes in this, if you'll pardon the pun.

So people shift and it's not even just the macronutrients.

This week it's seed oils and next week it's phytoestrogens and soybean feminizing youth.

And it's one thing after another where people look for the villains and the heroes and the angels and the demons in food.

Only three macronutrients, so they keep looping around.

Protein has become in the last few years almost a fever pitch.

of enthusiasm and excitement from one part of the community and it's driving sales and it's driving behavior and some people like me are having fun with it.

And then I think there's always that group that sees other people having fun or making money and heaven forbid doing something that might be seen as the easy way out.

or the contrived or constructed way out as opposed to the so-called natural way out of doing something, and then that upsets them, that offends them.

You're not being prudent.