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David Barrett

๐Ÿ‘ค Speaker
146 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

And then after we launched this project, everyone's like, yeah, your prepaid debit cards are cool and all, but your expense reports are amazing.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

And up until that point, I actually hadn't intended to build it.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

It was a fake product that I was just making up as I went along.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

And I think I developed a story around it.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

It's like, oh, this mobile app where we use your camera to scan receipts, and then we reimburse you the next day, and we import your credit cards and export your accounting package and all this stuff.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

And everyone's like, if you just if you just did that, that would be amazing.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

Uh, yeah, that's right.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

Because I would say the, um, our entire business model and I would say the way that we differentiate is by acquiring the individual first.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

And then, so that's why the product has to be so good for the end users because the end users are champion.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

They're the person who pulls us into the organization and then promotes us to the top of the organization.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

Absolutely.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

I mean, yeah, I think that we're this very weird sort of middle ground between sort of this where basically consumer grade enterprise application.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

Yeah, that's exactly right.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

I mean, because if you're going to differentiate, you can't differentiate through functionality alone.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

It has to be through acquisition, through business model.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

You know, honestly, I don't know that number.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

I would say, like, so we think about 45,000 paying companies.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

How many?

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

Yeah, so we've got more companies as expensified than the next four expense reporting companies.

SaaS Interviews with CEOs, Startups, Founders
985 How Expensify Hit $60m+ Magic on Bottom Up Business Model

How many did you say, David?