David Brown
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Appearances Over Time
Podcast Appearances
What if they're guided through?
Yeah, maybe in golf carts.
Fans ride through the paddock, a quick loop, no stopping, no wandering into restricted areas.
We'll keep them moving the whole time, maybe a few carts linked together, like a little train.
Sean, you're describing something that belongs on a Hollywood studio lot.
Come on, is that a bad thing?
This is the pinnacle of motorsport, the greatest competition in the world, not entertainment.
Outside, the mechanics step back as the Mercedes fires up.
Ratchas glances out the window, then back at Wolf.
And he smiles, because the Mercedes boss is dead serious.
But he's also completely wrong.
Formula One has always been more than a sport.
It's a high-tech, high-speed spectacle that oozes drama.
For decades, most of that drama has stayed hidden behind closed doors.
But Liberty Media is out to change that.
They want to bring Formula One into the modern entertainment era.