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David Naffziger

๐Ÿ‘ค Speaker
281 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

And we're focusing really extensively this year on developing a repeatable sales and marketing process.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

What is it today, though?

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

What's your fully-weighted cap?

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

So fully weighted CAC is somewhere around 10 to 12 K. Okay.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

So about first year ACV, 12 month payback, something like that.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

And, and walk me through team today.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

What's the team size and where's everyone based?

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

So team is about 35, uh, uh, 30 of that team's all in Seattle.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

Um, and then we've got a, an office in, uh, in London, um, uh, team five, uh, that sort of serves our media customers.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

Seattle and London.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

All right, David, let's wrap up here with the famous five.

SaaS Interviews with CEOs, Startups, Founders
1324 How He Bootstrapped to $6m in ARR

Number one, what's your favorite business book?