David Royce

So that's what we did is we created individuals where we would say, okay, our system could figure out, okay, who sells about the exact same at the same rate as someone else in another place anywhere in the country.

And then we would team them up and we'd have all these brackets.

And then there was all these different leads or whatever that the guys could go do and

It got really crazy.

Like now you can like win a car.

Because that actually is still worth it.

It's worth it for us too because sales will increase like 30% on tournament days.

Really?

So we make way more money as a company just by incentivizing them.

And for some of them, it's funny, like swag can even be exciting for them, right?

On the lower end, they're like, oh, I'm going to get a shirt or a free hat or whatever.

But then it goes up to laptops or iPads.

state i mean i respect each other for it too of course like you drove me to make this much more thank you for being competitive with me right yeah no it's totally scratches this weird itch and i think a lot of people have this right we typically do it more towards the second half of the summer sure when some guys they made a bunch of money already and they're like oh they kind of start slowing down you know we're like can we go

We see the slowing down.

It's normally this week.

We're going to pick it up.

We're going to do this kind of tournament here.

We're going to make the tournament bigger the next week.

Like, oh, we got some throat cutting going on.

There's probably a few times where you wondered if somebody was giving somebody else sales because maybe there was such a big tournament and someone might be like, here, use this sale so you can beat the other person.