David Royce

If everybody's zigging, you want to zag, try something different because it means that like, it's just not as popular.

So you're not going to have many as many people competing.

So there was an, there was an article in the wall street journal this last may, it was called the stealthy wealthy.

Uh, and there's a, there's a professor out of Princeton that has done a lot of research on blue collar businesses.

And what he identified was that the top 0.1%, not the top 1%, the top 0.1%, meaning you make 2.3 million or more a year, 43% of those people are blue collar.

And you would never know it because many of them, they're not that flashy.

But they interviewed several people.

I think the person they interviewed, he created a machine that ripped up carpet.

And they asked him, well, how did you know that was going to be a big deal?

He's like, well, all schools have carpet and the kids are so dirty, they have to rip it up almost every year.

And so this guy, he's living this amazing lifestyle where he's in the south of France for a month every year.

You know, his kids are going to private schools, you know, he has an amazing lifestyle.

He's a little more low key on average, but yeah, I think there's a ton of opportunity in these businesses that are overlooked, you know, that most people aren't running into and that it'd be wise to take another look at them, especially because private equity and, and the strategics are buying up a lot of these, they're rolling up a lot of these businesses right now.

So try to find an industry where it's early, you know, maybe say it's the second or third inning.

as opposed to maybe the ninth inning and a private equity rollout.

Let's see if you can get into that.

Yeah.

There's a, some people call it the silver tsunami where you have a lot of genetic or, uh, uh,

Oh, shoot.

I forget the name of the generation.